My Design Philosophy
User-Centered Design That Drives Business Impact
I believe great design solves real problems by improving usability and creating meaningful digital experiences. I combine user research and strategic thinking to deliver intuitive, scalable, and business-focused solutions.
Resume linkedinMy Journey
I bring experience across fintech, startups, and enterprise media to create solutions that adapt to global needs.
Web & Graphic Designer - Hantec
UX/UI Design · Trading App · Fintech Dashboard · Brand System · Marketing Campaign · Event
2023 - 2025
I designed two trading apps for the European and China markets, focusing on user flow, profile, scalable design systems, and intuitive UXUI. I also supported 90% of digital and print design projects, maintaining brand consistency across all Hantec platforms.
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Senior Multimedia Designer – Viu
Cross-Platform UX/UI · Streaming Experience · Content Design · Marketing Campaign
I worked content design and UXUI on app conent and global marketing. I collaborated with regional teams to localize campaigns and produced high-performing creatives across digital, video art and social channels, boosting user engagement and conversions.
Senior Multimedia Designer – BuyandShip
Web App Consulting · Market Expansion · Cross-Border E-Commerce · Marketing Campaign
I supported UI enhancements for the BuyandShip web app during its global expansion. My work focused on market-specific user flows, multilingual layouts, and campaign-driven creatives to support growth across Southeast Asia, North America, and Australia.
